Every year Allot looks for the best way to innovate and stand out at the MWC show in Barcelona.

The main graphic element was “Net”. The shape of the "net" around the booth, made it interesting to look at from every single angle.

The icon “O” of the logo was made into a 3D shape and it was used to emphasize the screen. It was also used as a decorative element with the lights on top of the counter. 

The graphic design at the booth was produced with different techniques to make the booth stand out from the rest.

 

3D letters / branded cushions / branded table / glass wall / cut out letters with typography, icons, illustrations, designed specially for the client.